Revenue from ads · last 12 months
▲3634% vs. prior period1.4× return on ad spend
Ad spend▲656% vs. prior period
Appointments▲907% vs. prior period
Cost / appointment▼25% vs. prior period
Leads from ads▲899% vs. prior period
From ad spend to sales
- 01Ad spend
- 02Clicks
- 03Leads5.1% of clicks
- 04Appointments73.0% of leads
- 05Sales12.1% of leads
Spend vs. revenue
- Ad spend
- Revenue from ads
- Leads
1Meta | New Client Facial Offer$10,172
$8,879 spent · 607 leads · 1.1× ROAS · Facials
2Meta | Bridal Party Packages$9,589
$4,238 spent · 85 leads · 2.3× ROAS · Bridal
3Meta | Balayage Showcase$8,315
$7,107 spent · 287 leads · 1.2× ROAS · Hair Color
Where leads came from
- Google Ads0
- Meta Ads979
- Unattributed118
Matched when a lead arrives with campaign tracking (UTMs, gclid/fbclid) or a tracked call.
What changed
Jun 5
Launched new offer creative
Aug 5
Added retargeting audience